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02 Luxury Web Design

A website as considered as the product it sells.

For brands where the website needs to feel as carefully made as everything else you make. Custom typography, tactile interactions, immaculate attention to spacing and rhythm.

Investment From $5,950 $8,500
Timeline 6–10 weeks
Team Senior, end-to-end
Reply Within 24h
A What's Included

Everything we deliver,
included in a single fixed price.

No bolt-ons, no surprise invoices, no hidden milestones. Each capability below is in the Statement of Work you sign before any hour is billed.

01
Bespoke art direction
Original visual language — no templates, no themes, no shortcuts. Every detail decided on purpose.
02
Custom type & motion
Hand-tuned typography, considered easing curves, motion that supports the content rather than performing for itself.
03
Immaculate craft
Pixel-perfect Figma, code that matches it exactly, considered states for every interaction.
04
Editorial layouts
Asymmetric grids, large display type, image compositions. Designed to be read, not just scanned.
05
Photography direction
Briefing and direction for original photography or illustration. We can recommend trusted photographers.
06
Brand collaboration
We work with your existing brand team or alongside a separate identity studio.
B How We Work

Phased delivery with
weekly progress demos.

Every Friday you see what shipped this week on a private staging URL. No long silences, no end-of-project surprises.

01

Discovery & strategy

Two-week deep dive. Brand audit, competitive research, positioning conversation. You receive a written creative brief.

Weeks 1–2
02

Art direction

Mood, type, color, motion language. Three directional concepts — you pick one to refine.

Weeks 3–4
03

Design

High-fidelity Figma for every page and state. Reviewed weekly.

Weeks 4–7
04

Build & launch

Custom-coded build with motion. Hand-off includes documentation and 90 days of post-launch care.

Weeks 7–10
B Limited launch pricing

Three luxury website tiers, all considered craft.

For brands where the website needs to feel as carefully made as the product. Every tier includes bespoke art direction, hand-coded build, and post-launch refinement.

Essence

A small considered site for personal brands & founders.

$5,950 Was $8,500
Save $2,550 30% off
  • Up to 5 bespoke pages
  • Custom typography & color system
  • Hand-coded, no themes or builders
  • Considered motion & micro-interactions
  • On-page SEO + analytics
  • 30 days post-launch refinement
Get Essence Quote
Full technical details
/01 Design
  • Two directional concepts in Figma
  • Custom typography pairing & type scale
  • Bespoke color system & spacing tokens
  • Hand-tuned motion language (entrance, hover, scroll)
  • Mobile-first design, tested across devices
  • Original photography direction (we recommend, you book)
/02 Build
  • Hand-coded WordPress theme — no Elementor, no Bricks
  • WCAG AA accessibility checked before sign-off
  • Lighthouse 92+ on all pages
  • Schema.org markup, sitemap, robots.txt
  • WordPress admin tuned for non-technical editing
/03 Support & Ownership
  • 30 days post-launch bug fixes & minor edits
  • All source code & design files transfer to you
  • 50% to begin, 50% at launch
  • Optional ongoing care plan from $150/mo

Bespoke

A flagship site, fully custom-built. AI-native, multi-language, made to last.

$16,800 Was $24,000
Save $7,200 30% off
  • Unlimited pages, fully bespoke art direction
  • Headless Next.js + custom CMS (Sanity / Payload)
  • AI-native search & content discovery
  • Multi-language support (i18n) included
  • Custom integrations (e-commerce, booking, CRM)
  • 90 days post-launch + dedicated Slack channel
Get Bespoke Quote
Full technical details
/01 Design
  • Bespoke art direction with no design language reuse
  • Original typography commissioning (where appropriate)
  • Custom motion design with reduced-motion variants
  • Editorial photography or illustration commissioning
  • Brand collaboration with your existing identity team
/02 Build
  • Headless Next.js 14+ with custom CMS (Sanity or Payload)
  • WCAG AA+ with screen-reader audit
  • Lighthouse 98+ on all key pages
  • Multi-language i18n (up to 4 languages included)
  • Custom integrations: Stripe, Shopify, CRM, booking
  • Edge-deployed, sub-100ms TTFB globally
/03 AI & Content
  • Custom AI chatbot trained on your content (RAG)
  • Semantic search across your library
  • AI search optimisation: ChatGPT, Perplexity, Claude, Gemini
  • Conversion copywriting across the entire site
  • Quarterly content calendar (3+ articles/mo)
/04 Support & Ownership
  • 90 days post-launch refinement & AI tuning
  • Quarterly strategy reviews for the first year
  • Dedicated Slack channel with the senior team
  • All source code, design files, accounts transfer to you
  • Milestone-based payments
  • Optional ongoing retainer from $3,200/mo

Every package: signed Statement of Work · fixed price in writing · weekly demos on a private staging URL · all IP transfers to you on final payment.

C Common Questions

Direct answers to what most clients ask.

Don’t see your question? Open the chat — usually a same-day reply.

No — the name describes the level of craft, not the audience. We work with founders, niche businesses, and personal brands who want their website to match the quality of what they sell.
Light touch — logos, marks, typography systems — yes. For full identity work we collaborate with brand studios.
Yes. Weekly Friday demos on a private staging URL, plus Figma access from week three.
90 days of post-launch care included. After that, optional retainer for evolutionary changes — new sections, refinements, A/B tests.
D Get In Touch

Book a Free Strategy Call
and get a fixed quote in 48 hours.

30 minutes with a senior team member. No pitch deck, no junior account manager — just a real conversation about whether we’re the right fit for your project.

Senior practitioners, end to end | Fixed pricing, written upfront | Replies within 24 hours, often within 4